2016 Kia Optima EX AT

Manager Jason Wilke is always awesome to deal with. Every truck I’ve purchased, he’s fair, gives me fair trade in value, and no nonsense. Salesmen Ariel and Sherman were very professional, transparent, and quick to get me into my new truck. Highly recommend Corwin.

Corwin made the entire process such an easy and seamless experience. I worked with Caesar and he was 10 out of 10, very genuine guy who worked out such an amazing deal. He walked me through the process right up to handing me the keys. I am extremely happy with the service. I was in and out in no time. I want to thank Caesar, Jason, and Jake for taking care of me the whole way through.

UPDATE: The sales manager contacted me after seeing my review below and asked what that they could do or could have done to get 5-stars. If you read this long review you will understand why I would buy from them again but am not upgrading to a 5-star review. FULL REVIEW: If Corwin FORD has the right vehicle next time I buy, I would buy again. Corwin is a typical dealership that does typical dealer things to maximize their profit. Dealerships are in business to make money and do all they can to maximize their profit. Corwin Ford went above and beyond on earning my business by by letting me take a truck for a 2-hours test drive so I could it take measurements at my shop to make sure it would work for me. In the end I ended up buying a larger truck. I never felt pressured or harassed. This is a big deal to me an I really liked that about they salesman and the sales manager that gave me the pricing. I took almost a week before finally closing the sale with them. Sales person: Ariel was the salesman that closed the deal. It was quick and painless and he did a good job doing a walkthrough on the truck functions. I very much appreciated that it never felt like a high pressure sale. I took over a week and visited several other dealers and brands before returning to buy from Corwin. Pricing: The final price was market fair. The final price was equivalent to the pricing I found around the valley; nothing special but not terrible either. They had the truck I wanted at a fair price so I bought it. The dealer discount was on par and the rest of the deal came from Ford incentives. Trade in: Trade in for my 22' Tundra to purchase a 23' F150 was quick and fair. Things to watch out for (any dealer): Pulse is a inexpensive add-on dealers (unethical in my opinion) place on the work sheet after the price is negotiated. Corwin wanted to charge almost $399 for this $30 piece of garbage. If you catch it before the sale you can have it removed but if you don't do this before the sale then it's too late. I told them I didn't want this and they took it off before closing the sale. They aren't the only dealership in the valley that does this and many will make it sound like it's not an option. Thumbs up to Corwin for not make a big deal out of this.. Sold above online price: They sold me the truck for $2000 over the online sale price but $6007 under MSRP. The online price applied a manufacturer discount that didn't apply if I took the promotional financing rate (1.9% vs 4.99%). In the end I bought the truck for $6007 under MSRP which was on par with what others were offering as a dealer discount. My truck was a 'new 23 left-over purchased in Feb of '24 Document fees: Corwin is higher on their doc fees ($499) than the last two new vehicles I bought in the valley a little over a year ago. I felt the other dealerships were overcharging @ $399 for doc fees but Corwin has them beat by $100. Not a huge deal on a $67k purchase but noteable. Use of Anchoring bias: When offering the extended warranty the finance guy showed me a rediculous high price and then told me how much he respected me and how he wasn't going to play any games and then offered a price less than half of the price shown originall which was still a very high price. I don't like people playing games with me, it's insulting, minus 1 ? If you want to finance an extended warranty into your loan do your research before you show up so you can negotiate a fair market price. All in all they are a typical dealer looking to make money but I like the low pressure environment. If it wasn't for the finance guy and the pulse lights I would have given them ? ? ? ? ? If you read this entire review I hope this helps you negotiate the deal you are hoping for. As I mentioned I would buy from them again if they have the right vehicle at the right price next time I buy a Ford.